by Shelly Moreau | Aug 13, 2017 | Audience, Blog, Copywriting Elements, Direct Mail
Knocking On Your Audience’s Door So you’re interested in a direct mail marketing campaign. Smart move. Who is your audience anyway? Have you determined who’s door you’re going to knock on? Because before you start writing that killer message or sales piece, this...
by Shelly Moreau | Jul 10, 2017 | Blog, Build Your Audience, Client Relationships, Communicating with Clients, Direct Mail, Marketing Techniques, Proven marketing strategies
Direct Mail Delivers Marketing Results Is a direct mail marketing campaign worth the effort for a small-business owner or a solo entrepreneur? You bet. Response rates for direct mail continue to rival digital media campaigns, with an impressive 3.7% response rate...
by Shelly Moreau | May 17, 2017 | Accountability, Blog, Build Your Audience, Client Relationships, Communicating with Clients, Copywriting Elements
Profanity-Laced Articles Littering The Internet Lord, tarnation! What’s the deal with cursing and profanity-laced articles these days? All these young whippersnappers and scalawags producing content and blogging like the dickens, throwing in curse word after curse...
by Shelly Moreau | Apr 17, 2017 | Attract sellers, Blog, Client Relationships, Client Service, Communicating with Clients, Home Buyer Angst, Marketing Trends, Motivation, Realtor Advice, Serving Clients
Home Buyers and Sellers Decisions Home buyers and sellers face big decisions and so many details to consider: Is the timing right? How much can I expect to get for my home? How do I know this is the right home to buy? Who is the best Realtor to guide me through the...
by Shelly Moreau | Apr 17, 2017 | Attract sellers, Blog, Client Service, Home Buyer Angst, Realtor Advice
Is Your Realtor Advice Complete? Buying a home (especially) for a first-time buyer is an extreme life experience bringing with it an intense range of emotions for the buyer. So consider this. Are you providing all the Realtor advice that first-time buyers need to...
by Shelly Moreau | Mar 3, 2017 | Accountability, Blog, Client Relationships, Strategic Planning for small business, Thank You
Seeking The Greatest Rewards What happened to the greatest rewards we expected to get – from client work, sales, killer projects, and easy-going clients? As a small-business owner or solo entrepreneur, do you ever ask yourself, “Ugh, why am I doing this”? Sometimes I...
