Copywriting Services and Rates
Strategic Copywriting Services
Being a logical thinker, my strengths lie in conveying knowledge in a clear, step-by-step and applicable way. These are a few of the related copywriting services that may help you:
✓ Procedures Documents or How-To Guides – Because step-by-step reference and consistency are essential to completing a task
✓ Workshop/Presentation Material – Because you need to develop material but don’t have the time, or are not sure of the best way to present your information
✓ Buyer/Seller Guide (for Real Estate industry) Rate varies with final page count and level of writing involvement. Get a rewrite to breathe new life into existing content, or create a new publication from scratch. Includes developing the outline for content, delivering customized, original material for your agency or brokerage, sharing the valuable and relevant information particular to your buyer and seller market.
Frequently Demanded Services
✓ Brochures/Flyers – Rates vary for multi-page products, TBD. Share the most beneficial and useful and influential details about you and your products or services with prospects or potential customers
✓ Tag Lines/Catch Phrases – From $250 – Chose from 15 – 20 relevant lines or phrases written with your business’ vision and goals in mind, to reflect the image and branding of your company and overall message you want to convey
✓ Sales pieces/letters – from $750-$1,000/page – Promoting or highlighting a product or service for a specific campaign– for web, direct mail purposes or other needs
✓ Landing Pages – Fees vary – Whether long or short copy, highlight your newest publication, or a product or service laungh, or generate leads. Create interest, share the benefits and testimonials, and compel readers to buy
✓ Website Copy – Fees vary – Share content that intrigues, generates interest and invites prospects into your world so they get to know more about you, your product or service, and how you’ll make their lives fabulous by doing business with you
✓ Information/Data Sheet – Share the most relevant and compelling details about your company, product or service with prospects or potential customers
✓ Product Descriptions (for catalogue or website) – Tell buyers the specifics of your product or service: describe how it benefits them, improves and changes their life. Entice them to buy
✓ Postcard Ads (4 x 6, or 5 x 7) – To get that little extra marketing push and exposure that invites folks to connect with you
And other promotional needs/material. Let’s talk about it…
Real Estate Listing Writing/Descriptions
The best way to describe living in a home is by interpreting
the experience – by communicating the benefits.
Every real estate listing description incorporates my customized, five-step detail system, Shelly Moreau Real Estate Writer’s Checklist ©.
That way, your listing details focus on THE most tempting, alluring benefits of the home which most appeal to the intended buyer’s lifestyle needs. Each project goes through:
✓ Consultation discussion – To determine your listing message’s focus and description priorities
✓ Gathering buyer information, reference photos and other material, so the description is right the first time out
✓ Guaranteed 24-hour turn around (for first draft), and
✓ Up to three edits – to fine tune your description (if needed).
A Note About Copywriting Services Fees
Your project is not a one-size-fits-all situation, and neither are the fees. Every requires a comprehensive consultation to determine what service or strategy best suits your goals. During this discussion, we’ll establish an approach and define your vision, as well as discuss other pertinent details.
In addition to the writing deliverable, I provide ongoing consultative input and/or recommendations during the course of your project (over and above of the original scope of work) to ensure best results. This service is at no additional fee to you. I wouldn’t be doing my job if I didn’t point out potential issues I may notice, or present suggestions that may help you along the way.
NOTE: When the scope of work changes – resulting in new tasks not outlined in our original, signed agreement – additional fees will apply. In that case, a separate quote is prepared reflecting these additional requests. This extra work is carried out only if/once the new quote is approved. Thank you for your understanding.
Need A Rush Turn-Around? A turn-around request of 24 hours or less is a rush and results in additional fees (not applicable to Real Estate Property Descriptions). This means I put everything else on hold to dedicate my time to, and concentrate solely on your project and needs. You get my full and undivided attention to ensure optimal results – delivered on time…for your deadline.
Here’s How To Reach Out
If it’s convenient, connect with my by telephone, at 819-986-8377. If not, e-mail me, at firstname.lastname@example.org. I’d like to respond in a meaningful way so I encourage you to share as much detail as you can about your issue/question, or particular writing challenge.
When we’re a good match and you decide it makes sense to work together, I’ll prepare a comprehensive quote (agreement), highlighting your specific needs, and details about what you can expect from me.
If you don’t see the service you’re looking for here, connect with me anyway. If I’m unable to help you, I’ll recommend a trusted colleague to provide the right service for your situation.