Information Products and Guides
for Small-Business Owners and
Solo Entrepreneurs

Sure, you need help…and fast. But you don’t have time for an entire copywriting course. Not to worry. There are better solutions.

Sometimes an easy “how-to” guide, covering the basics is all you need to get through a writing task, and to transform your technique and writing skills.

Check out the options below. And if you can’t find what you need, let me know…I’ll write it.



Essential Writing Elements - Second Edition Information ProductEvery small-business owner and solo entrepreneur needs to write website content or sales material, and conduct marketing campaigns. But maybe you don’t necessarily have the budget to hire a professional team to create the messages that make up those pieces.

That’s why there’s Essential Writing Elements To Improve Marketing Results – A Guide To Better Promotions and Content…Second Edition.

Even if writing is not your strength, there’s no need to struggle to create a great marketing message for your customers.

This information product delivers essential, valuable copywriting/advertising principles and tips that are easy to learn –– for immediate application. It’s the perfect tool for every busy small-business owner or solo entrepreneur who wants to write his/her own high quality, professional-grade material.

With this resource in your arsenal, you take hiring a professional writer out of the equation. YOU are in complete control…acquiring the knowledge and confidence you need to write better messages and promotional material to see improved marketing results.

This second edition includes four new chapters, a Quick Reference Summary, and overall amped up content.

You won’t find fluff or unnecessary content in this Guide. You know –– the stuff that makes your eyes glaze over –– so instruction is clear and easy to digest.  And you don’t have to toil hours and hours over a lengthy program to deliver enhanced written material for your business needs.

Show me more details about this intriguing guide…

Easy Direct Mail To Create Small-Business Profits 
– A Step-By-Step Guide To Marketing Success

Revised and amped up, for the specific needs of small-business owners.

Hiring a full-service firm to coordinate your direct mail marketing can get expensive. That’s why most small-business owners or solo entrepreneurs don’t pursue the activity. So what are you left with? Electronic mail blasts and promotions that everyone and their grandmother receives – a hundred times a day. Soooo annoying.

And where does that leave you? In the Trash can with the easy click of a mouse button, or worse..the Spam folder.

That doesn’t happen when you use Direct Mail because because people don’t read their mail over a garbage bin. On top of that, they’re more likely to open your unique piece, and if they don’t right away, they’ll put it aside to review later. And, It doesn’t get lost at the bottom of the 100 e-mails your recipient received today.

That’s where Easy Direct Mail To Create Small-Business Profits fills the gap. This guide puts you in the driver seat, and it’s perfect for any small-business owner or and solo entrepreneur with a big need for marketing, but without the big budget worries. I’ve shared my professional copywriting expertise, and administrative background to create a complete guide that takes the mystery and scare-factor out of the process.

You’ll find all the help you need to manoeuvre through this tried and true marketing method with ease. Work from complete step-by-step instructions so you can coordinate and develop your own direct mail marketing campaign with confidence and professional know-how.

It’s easier than you think. Don’t worry if you’re not technically inclined or unsure of how all the back end stuff works. I’ve got you covered, and walk you through the entire thing.

In the guide, you get:
✓ Instruction on the preparation and planning of your campaign, and on all components and aspects – from beginning to end – so you’re not stuck in the middle, not knowing where to turn, and possibly give up;
✓ Guidance on how to build a selective mailing list – so you speak with the right people about your specific offer;
✓ Handy screen captures to lead you through formatting, merging, and other tasks of your sales piece and mailing list(s) – so you don’t pull your hair out in frustration;
✓ The detailed anatomy of a sales letter and all its essential writing elements – so you come off like a skilled professional writer
✓ Examples of sales letters/material – so you have meaningful reference materials; and
✓ More!

It’s your time to shine. So if you’ve been putting off your Direct Mail Marketing, your business success is waiting. This is the guide to take you there.

I’m stoked and ready to get my copy of “Easy Direct Mail To Create Small-Business Profits” now…  


Your Strategy to Succeed

Your Strategy to Succeed

Ugh! Strategic Planning is not sexy.

But you know what IS sexy? The momentum you build and results you see from applying your company’s assets and resources to their fullest capabilities while your Strategic Plan rolls out smoothly. Oh yaaaa!

And with a map in front of you – such as the one you’ll create using this new mini-resource entitled, “Your Strategy To Succeed – The What, The Why, The How of Strategic Planning”  you success is all but assured.

This is the perfect guide to help you focus on activities that are important to your path toward success, and achieving your long-term financial goals.

I’d like to learn more about this mini-resource and how I can change the course of my business goals and successes, by checking out all the details first.

This value-packed booklet is available for the outstanding price of $34.97. No special limited time deal or future price increase…no exclusive offer. It’s $34.97.


Direct Mail Guide CoverDirect Success  – Mailing (Your Way) To Prosperity

A step by step guide written especially for professional copywriters. Are you using what you know to conduct your own direct mail marketing campaign? If not…why not?

For most of us, writing the letter(s) is the easy part. But many copywriters may not be comfortable navigating the administrative or technical (behind-the-scenes) tasks that go along with a campaign (like the planning, coordinating, formatting, merging, mailing lists, and more). This unique guide facilitates your entire journey, from start to end. 

Here’s what a few professional copywriter say about the Guide:

I’ve prepared a detailed guide so my copywriter colleagues can conduct successful marketing campaigns of their own. Hop on over here to learn more about it.

Realtors and Agents…are you frustrated with your listing results? All you need to do is change one thing to sell more homes. Make a simple adjustment to your writing approach.

How will you do this? You’ve stumbled upon the real estate industry’s new secret weapon to getting more listings and selling more properties –– quicker.

So if you’re tired of hearing crickets after you’ve posted your listings or created those lush colour brochures, consider this unique writing style if you want to make lots of noise and attract lots of attention.

A Realtor’s Checklist To Boost Sales Results From Property Descriptions – Your Resource for Productivity and Prosperity is your secret system to real estate writing, with an emotional edge…

Learn five (copywriting/advertising) steps (and two bonus techniques/tips) that take your business to new heights, bringing increased attention for sellers, buyers and even from other agents, including a two bonus secrets that enhance your listings further.

I realize your time is limited, so this is not some long and complicated information product. I explain only the steps you need to perfect your personal writing system. The Checklist tool easy to digest so you can take advantage of it immediately.

Look I don’t want to give too much away here, but this is going to make winning listings from sellers a whole lot easier and more satisfying…and cost less than if I wrote just one (MLS) listing for you.

So grab your keys and unlock the door to greater success. Pick up your own copy to start winning, today!


Click Here To Purchase Any Of The Products Above

Facebook Membership Site (And It’s Free):

FB Group - New Writing Resource and Marketing Tips

FB Group – New Writing Resource and Marketing Tips

Looking for a quiet place to discover useful tips and writing resources for your real estate (related) business?

Check out this new Closed Group, especially for Realtors, Home Builders and Home Repair/Maintenance Service Providers.

It’s the perfect refuge from a hectic day and when you’re seeking that tip to fill in your information gap. The perfect space to find valuable marketing and writing tips to help grow your business, and to share your stories and successes.

And the best thing…it’s FREE to join. Free to participate. And Free to take advantage of the numerous files you’re entitled to as a member. Use them right away to make a difference in your writing and results.

Let’s take a quick peek, at: Real Estate Writing And Marketing, then you’ll see if it makes sense for you to return again. All you need to do to take full advantage from the Group is do me the honour of requesting to join. And remember…it’s free. I look forward to interacting with you. Let’s get moving.

Until, then…

And…Be sure to pick up your complimentary copy of this important real estate writing report…

Profiting Through Seductive Property Descriptions – A Blueprint To Earnings

Discover how to immediately enhance your position in the real estate industry through this short, pointed report.

You’ll gain useful information, like:

  • How having a professional writer on staff eliminates a myriad of writing tasks;
  • Why good property descriptions are essential;
  • How I became a specialist, why my services are unique and how that helps you;
  • How I work with clients to accomplish goals; And…
  • Bonus tips to implement right away for an immediate impact on your own property descriptions.

This report is the precursor to the Real Estate Checklist resource. At the very least, you’ll find valuable information about the essential writing elements to get you started. Get  your copy here, right away…before your competition does.


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